Licensing of the famous ready-to-freeze popsicles…and more!

Success has turned Polaretti into an iconic brand with a very strong evocative value, making it become a word in common use, so ingrained in our language that it has become part of everyday life.

Polaretti has already started a brand extension program to give many new products its playful and fun spirit.

The Polaretti brand has always been in the hearts of children and adults who recognize its quality and irresistible jingle “Popopopolaretti…”
Now a cult in Italian culture, it now represents a world of positivity, serenity, creativity and imagination.